Monday, September 13, 2010
Health Campaigns...A Necessity
When this class started, I really wasn't sure what to expect. I didn't realize that health communication was such an important part of health promotion. After the first 2 weeks of this class, I realize that there can be so many different ways to market health. Marketing is key to promotion. The ad campaign for MTV and Planned Parenthood is a good example of this. If a company like MTV can endorse such a huge campaign, then it is possible to get more people involved. I'm sure MTV's campaign has reached many young people who need to know the importance of testing and MTV's website even gives locations of where one can get tested. This is such a great idea! If my group and I can come up with a campaign to promote HPV vaccinations that will reach out to young men, then we could possible roll out the campaign and hopefully educate those who don't know that the shot is now available for men. I think overall this class will help me to be more effective in the marketing and the promotion of health campaigns.
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